Thursday, August 5, 2010

Craft


The expertise of creating and refining a certain trade has been present from the beginning of man. Some might argue that the skills of craft are now obsolete due to the invention of the machine. However I agree with Cardoso, "The old paradigm of mass production is on its way out; a new paradigm, the individuation of experience, arises in its place." In a society where almost everything is now mass produced, consumers are overcome with the human desire for individuality.

I was reminded by the movie, "Into the Wild" by Sean Penn when I saw this handmade leather belt, that craft also can add personality and character to an everyday object. In the movie the main character crafts the belt himself and on it he etches the experiences of his life. I believe this is why handmade craft has once again been recognised, because people can relate to everything they buy through the mistakes and flaws that no machine could hope to produce.

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